Genesee Brewing’s annual summer staple Rudy Red Kolsch is back for 2024 and new this year, the iconic brew will be available in 24oz. single cans. You’ll still be able to find the grapefruit kolsch in traditional 12oz. can 12 packs, but now you’ll be able to find the beer in bigger cans as well.

Ruby Red Kolsch is a refreshing, bright-golden ale boasting tart grapefruit flavors. With a bready malt body and mild hop bitterness, this mouthwatering ale is crisp and delicious. A traditionally trained brewer himself, Genesee Brew House Brewmaster Dean Jones created this summer brew for its German heritage and fun taste profile.

With its bright, refreshing German heritage and quirky captain character, Ruby Red Kolsch continues to take Upstate NY by storm as the region’s number-one bestselling flavored beer.

“Upstate New York loves Ruby Red Kolsch,” said Jaime Polisoto, Genesee brand director. “It’s incredible to see the response from our fans each year. We are so thankful for the support and their unquenchable thirst for our favorite Genesee Specialty brew.”

Look for Ruby Red Kolsch wherever great craft beer is sold soon. It’s available across upstate New York, featuring familiar yellow packaging and the beer’s beloved mascot, Captain Kolsch. Fans can also enjoy Ruby Red Kolsch on draught at select locations.

“Consumer love for Genesee’s Ruby Red Kolsch is so palpable that Genesee wanted there to be more Kolsch to love,” said Jaime Polisoto, Genesee brand director. “Ruby Red Kolsch season is always one of our favorites. We’re so excited to be able to offer this beer in a larger can, allowing for more opportunities for Ruby Red Kolsch to be enjoyed all season long!”

Ruby Red Kolsch can be located with Genesee’s beer finder.